Rouba G El Murr is an amazing woman and fashion designer, telling stories through fashion collections. The artist graduated from Condé Nast British College of Fashion and Design and received a Vogue Fashion Certificate, and in 2015 she created her own brand Rouba.G.

The philosophy of the brand lies in emphasized femininity, strength and grace. Each outfit is created to highlight independence of its owner, to let the inner goddess go free through an elegant cut, fantastic hand embroidery and bold shades. "A strong woman is not afraid of bright colors!" says Rouba.G, reinforcing the words not only with created dresses, but also with their own beauty and style.

One of the last collections by Rouba.G is called EARTH.

Here the sand dunes flow with golden silk. Cracking from the land heat crumbles pleated skirt and shiny shards of crystals. Bright flashes of coral melt in the blue depths. Soft tulle waves run on the sandy shores. Flowing waterfalls, veiled by a weightless cloud of white spray on the shoulders and waist. White glaciers that meet volcanic black sand. Dazzling bright sun, bleaching all the colors of the world.

16 looks — 16 calls to feel the beauty of our planet, to protect and save its land and water.

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