Almighty White or Advantages of a Light Photo Background

Not so long ago we conducted a survey on the topic — what photo background our subscribers would like to order or receive as a gift, if they had the opportunity (why not to dream?).

By a significant margin light photo backgrounds won in this survey.
Well! Great choice! And today we will gladly tell you about the benefits of these backgrounds.

But first, let me say up front that in this case we will talk about photo backgrounds of natural wood, this is not an advertisement and we are not zealous opponents of the backgrounds of other materials, we just work with wood and are familiar with its pluses and minuses.

I want to tell you about what we love and what we have used for a long time.

So, let's see how light photo backgrounds will benefit your pictures.

1. There will be more light in a frame!

This is because the white surface of the background reflects a lot more light in contrast to dark, and furthermore, the reflected light illuminates the shadows of the objects — they are not so deep and contrasting, and in some cases when shooting, you can easily do without a special reflector. All parts of the product photographed against this background would be great to examine.

2. Your products will get closer to customers.

The overall look of your store (profile, account) will also become light — buyers will easily find the right thing. Visually, the work photographed on a white background looks "closer" to buyers, it seems to be slightly "off the screen". Not accidentally a white background is often used in all kinds of catalogues.

3. No need to create complex compositions.

At the same time, in contrast to an empty catalogue white background a light wooden photo background has its own texture, its own unique pattern and fills a frame without distracting the eye from the main subject, at the same time subtly complementing the composition.

4. Buyers will want to visit your shop more often.
Bright pictures and therefore a bright account subconsciously give a feeling of cleanliness and comfort — viewers love to look and "be involved".

5. You will be able to "unite" different styles and genres.

White color goes well with almost "everything", so if there will be photos on colored backgrounds or images from everyday life (nature, cats, food, etc.) in your profile, photos on a white wooden photo background will not stand out from the general concept of the account.

6. The pictures will not go out of fashion.

As mentioned above, the photos taken on a white background will perfectly fit to almost any content and not only in yours — I'm certainly not talking about plagiarism of your works, but when you publish the photos on other sites or in magazines, you often need pictures to tell about yourself, and a modest and perfect white background will come in handy, it will be the best in this situation. Besides, a concise natural wood never goes out of fashion :)

Many thanks to the authors of the photographs used in this publication.