Japanese brand Seraphim creates clothing in the Lolita style. This is an image of an innocent girl, often in a lush skirt, children shoes, socks. Images rather reminiscent of Victorian porcelain dolls are at the heart of this style. As a part of Japanese street fashion, the Lolita style originated in 1970s and has been gaining popularity since the 1990s, became common among young girls and women. So it's not clothing for children. There are 30-year-old Lolitas, and some even older. Now the fashion is common throughout the world represented in shops of leading brands in many big cities of Europe and America. There are many variants and offshoots of the style that adopt details and features, influenceв by Gothic. And most importantly — true Lolita girls are very decent, cute, adorable, often into art. And the selection of outfits from different brands for you to get some inspiration :)

Seraphim

ZJstory

Abyss Museum

Tailor Bunny

Neverland Lolita